Google PageRank Update

Matt Cutts recently announced that toolbar PageRanks were to be updated. I honestly don’t get what the big deal is with PageRank. Webmasters go absolutely crazy over it.

There is a big difference between toolbar PageRank and “internal” PageRank. Toolbar PageRank is public data, updated once every few months or so. Internal PageRank, used by Google themselves, is constantly updated. This is a floating point number (such as 5.234234). Mere mortals like me can’t see that.

A number from 0 (the worst) to 10 (godly) is assigned to a page according to the quantity and quality of links pointing to that page.

It’s just one of many factors that go into ranking pages in Google. Shouldn’t webmasters be more concerned about the daily fluctuations of Google’s search results than a (mostly) meaningless number that’s pushed out every 3-4 months?

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One Response

  1. mwzd says:

    I totally agree. Search results ranking on a developed website is more important than the PR, plus PR can be manipulated by other webmasters, ranking is difficult to. Good post leland, cheers!

    Reply